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1 · Business organization and stakeholders
Watch lesson- 1.1 Introduction to business management
- 1.2 What a business is
- 1.3 Types of business entities
- 1.4 Business objectives
- 1.5 Stakeholders
- 1.6 Growth and evolution
- 1.7 Multinational companies
- 1.8 Checklist
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2 · Human resources and motivation
Watch lesson- 2.1 Human resource management
- 2.2 Introduction to human resource management
- 2.3 Organisational structure
- 2.4 Leadership and management
- 2.5 Motivation and demotivation
- 2.6 Communication
- 2.7 Checklist
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3 · Finance, accounts and appraisal
Watch lesson- 3.1 Finance and accounts
- 3.2 Finance and its sources
- 3.3 Costs, revenues and final accounts
- 3.4 Profitability and liquidity ratios
- 3.5 Cash flow
- 3.6 Investment appraisal
- 3.7 Checklist
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4 · Marketing decisions
Watch lesson- 4.1 Marketing
- 4.2 The role of marketing
- 4.3 Marketing planning
- 4.4 Market research
- 4.5 The seven Ps of the marketing mix
- 4.6 Checklist
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5 · Operations and break-even decisions
Watch lesson- 5.1 Operations management
- 5.2 The role of operations and operations methods
- 5.3 Location
- 5.4 Break-even analysis
- 5.5 Checklist
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