International Baccalaureate · IB Diploma · Business Management · HL

• 1.1 Introduction to business management
• 1.2 What a business is
• 1.3 Types of business entities
• 1.4 Business objectives
• 1.5 Stakeholders
• 1.6 Growth and evolution
• 1.7 Multinational companies
• 1.8 Checklist

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• 2.1 Human resource management
• 2.2 Introduction to human resource management
• 2.3 Organisational structure
• 2.4 Leadership and management
• 2.5 Motivation and demotivation
• 2.6 Organisational culture (HL)
• 2.7 Communication
• 2.8 Employee and employer relations (HL)
• 2.9 Checklist

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• 3.1 Finance and accounts
• 3.2 Finance and its sources
• 3.3 Costs, revenues and final accounts
• 3.4 Profitability and liquidity ratios
• 3.5 Efficiency ratios and gearing (HL)
• 3.6 Cash flow
• 3.7 Investment appraisal
• 3.8 Budgets (HL)
• 3.9 Checklist

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• 4.1 Marketing
• 4.2 The role of marketing
• 4.3 Marketing planning
• 4.4 Sales forecasting (HL)
• 4.5 Market research
• 4.6 The seven Ps of the marketing mix
• 4.7 International marketing (HL)
• 4.8 Checklist

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• 5.1 Operations management
• 5.2 The role of operations and operations methods
• 5.3 Lean production and quality management (HL)
• 5.4 Location
• 5.5 Break-even analysis
• 5.6 Production planning (HL)
• 5.7 Crisis management, R&D and information systems (HL)
• 5.8 Checklist

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• 6.1 The HL toolkit and social-enterprise action planning
• 6.2 Position tools: SWOT, STEEPLE and five forces
• 6.3 Quantitative toolkit: statistics, decisions, projects
• 6.4 Paper 3: the social enterprise (HL)
• 6.5 Checklist

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