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GAC Business

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GAC Business is three modules. GAC012 introduces what firms do, the economics acting on them from outside, planning, management practice, employment relations and marketing. GAC034 turns the same ideas towards your own money and a start-up, from budgeting and credit to a full business plan. GAC022 widens the frame to globalisation, international economics and marketing across cultures.

Every module ends in a research task. Investigating a real business, presenting findings in a business format and defending them is a named outcome, so a large share of the credit comes from a report rather than from recall.

Format is part of the mark. A report, a memo and a business plan each have a shape the module expects, and using the wrong one costs marks even when the analysis is sound.

GAC012 is widely credited by universities, which is one reason it is the most commonly chosen elective in the programme after the compulsory core.

Case studies and report briefs on this site are original, written against the module outcomes and the kinds of task ACT centres set.

GAC Business Study Materials

  • 1

    GAC012 Business II: Business Studies

    • 1.1 Introduction to Business: What Do Businesses Do?

      Unit 1 of 7 in GAC012 Business II: Business Studies (Level II). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      Module purpose: On completion of this module, students should be able to demonstrate an understanding of the theory, process and practice of contemporary business, and the functions and services that support it.

      The module outcomes this unit works towards:

      Learning Objective GAC012.1: Demonstrate an understanding of important business concepts.

      Source: Cambridge International syllabus

    • 1.2 External Sources of Change: Introductory Economics

      Unit 2 of 7 in GAC012 Business II: Business Studies (Level II). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      The module outcomes this unit works towards:

      Learning Objective GAC012.1: Demonstrate an understanding of important business concepts.

      Learning Objective GAC012.6: Demonstrate investigative and analytical skills for a business research task.

      Source: Cambridge International syllabus

    • 1.3 External and Internal Sources of Change

      Unit 3 of 7 in GAC012 Business II: Business Studies (Level II). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      The module outcomes this unit works towards:

      Learning Objective GAC012.2: Identify, evaluate and apply the process and theories of effective management.

      Learning Objective GAC012.5: Demonstrate an understanding of finance and accounting in its application to business environments.

      Source: Cambridge International syllabus

    • 1.4 Planning

      Unit 4 of 7 in GAC012 Business II: Business Studies (Level II). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      The module outcomes this unit works towards:

      Learning Objective GAC012.2: Identify, evaluate and apply the process and theories of effective management.

      Learning Objective GAC012.7: Communicate information using appropriate formats for business.

      Source: Cambridge International syllabus

    • 1.5 Effective Management Practice

      Unit 5 of 7 in GAC012 Business II: Business Studies (Level II). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      The module outcomes this unit works towards:

      Learning Objective GAC012.2: Identify, evaluate and apply the process and theories of effective management.

      Learning Objective GAC012.5: Demonstrate an understanding of finance and accounting in its application to business environments.

      Source: Cambridge International syllabus

    • 1.6 Support Services: Employment Relations

      Unit 6 of 7 in GAC012 Business II: Business Studies (Level II). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      The module outcomes this unit works towards:

      Learning Objective GAC012.3: Demonstrate and apply an understanding of the function of the law, human resources management and industrial relations within business contexts.

      Source: Cambridge International syllabus

    • 1.7 Support Services: Marketing

      Unit 7 of 7 in GAC012 Business II: Business Studies (Level II). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      The module outcomes this unit works towards:

      Learning Objective GAC012.4: Demonstrate and apply an understanding of marketing strategies.

      Learning Objective GAC012.7: Communicate information using appropriate formats for business.

      Source: Cambridge International syllabus

  • 2

    GAC034 Personal Finance & Entrepreneurship

    • 2.1 Budgeting and Saving

      Unit 1 of 6 in GAC034 Personal Finance & Entrepreneurship (Level II). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      Module purpose: Upon completing this module, students should be able to catch a glimpse of how companies work and learn the basics of marketing, business, and finance. Additionally, students will understand how to be financially responsible by learning to analyze costs and expenses long-term through exercises like creating a budget to study abroad.

      The module outcomes this unit works towards:

      Learning Objective GAC034.1: Create a personal budget to cope with the cost of living at the university.

      Source: Cambridge International syllabus

    • 2.2 Spending and Investing

      Unit 2 of 6 in GAC034 Personal Finance & Entrepreneurship (Level II). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      The module outcomes this unit works towards:

      Learning Objective GAC034.2: Apply a decision-making model to maximize consumer satisfaction when buying goods and services.

      Learning Objective GAC034.3: Analyze factors that affect the choice of credit, the cost of credit, and the legal aspects of using credit.

      Source: Cambridge International syllabus

    • 2.3 Entrepreneurship

      Unit 3 of 6 in GAC034 Personal Finance & Entrepreneurship (Level II). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      The module outcomes this unit works towards:

      Learning Objective GAC034.6: Create a Business Plan for start-up business.

      Source: Cambridge International syllabus

    • 2.4 Marketing and Sales Plan

      Unit 4 of 6 in GAC034 Personal Finance & Entrepreneurship (Level II). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      The module outcomes this unit works towards:

      Learning Objective GAC034.4: Demonstrate and apply an understanding of marketing strategies.

      Source: Cambridge International syllabus

    • 2.5 Operations and Personnel

      Unit 5 of 6 in GAC034 Personal Finance & Entrepreneurship (Level II). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      The module outcomes this unit works towards:

      Learning Objective GAC034.5: Demonstrate an understanding of finance and accounting in its application to business environments.

      Learning Objective GAC034.6: Create a Business Plan for start-up business.

      Source: Cambridge International syllabus

    • 2.6 Financial Plan

      Unit 6 of 6 in GAC034 Personal Finance & Entrepreneurship (Level II). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      The module outcomes this unit works towards:

      Learning Objective GAC034.1: Create a personal budget to cope with the cost of living at the university.

      Learning Objective GAC034.5: Demonstrate an understanding of finance and accounting in its application to business environments.

      Source: Cambridge International syllabus

  • 3

    GAC022 Business III: International Business Studies

    • 3.1 Introduction to International Business

      Unit 1 of 5 in GAC022 Business III: International Business Studies (Level III). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      Module purpose: On completion of this module, students should be able to demonstrate an understanding of international business and the impact of globalisation.

      The module outcomes this unit works towards:

      Learning Objective GAC022.1: Describe and analyse key concepts around globalisation.

      Source: Cambridge International syllabus

    • 3.2 External Influences on Business: International Economics

      Unit 2 of 5 in GAC022 Business III: International Business Studies (Level III). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      The module outcomes this unit works towards:

      Learning Objective GAC022.2: Demonstrate and apply an understanding of the external factors impacting on the development of international business.

      Source: Cambridge International syllabus

    • 3.3 Additional External Influences on International Business

      Unit 3 of 5 in GAC022 Business III: International Business Studies (Level III). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      The module outcomes this unit works towards:

      Learning Objective GAC022.2: Demonstrate and apply an understanding of the external factors impacting on the development of international business.

      Learning Objective GAC022.5: Demonstrate investigative and analytical skills for a business research task.

      Source: Cambridge International syllabus

    • 3.4 Internal Influences on International Business

      Unit 4 of 5 in GAC022 Business III: International Business Studies (Level III). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      The module outcomes this unit works towards:

      Learning Objective GAC022.3: Demonstrate, evaluate and apply an understanding of the internal factors which contribute to successful international business interactions.

      Source: Cambridge International syllabus

    • 3.5 International Marketing and Culture

      Unit 5 of 5 in GAC022 Business III: International Business Studies (Level III). The module is taught over about 40 class hours plus 20 hours of independent study, and is assessed at the teaching centre and moderated by ACT — there is no external exam.

      The module outcomes this unit works towards:

      Learning Objective GAC022.4: Apply knowledge of marketing strategies to international business contexts.

      Learning Objective GAC022.6: Communicate information using appropriate formats and language for business.

      Source: Cambridge International syllabus

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